Social Media

Brilliant Idea: What Coke team has to say:-
A good story takes time to develop. Take the time to brainstorm your idea and let it develop into something people will relate to and want to share, Iannacchino said.
Look at videos online to see what’s successful and what isn’t. Most often the most successful web videos [...]

Every brand is realizing the power of Social media and the publicity opportunity that a brand can achieve by doing a social media reality show (UGC contest). MTV (Music Television; in-case you have forgotten the original name) decided to test social media and wanted to get someone who can be a liaison between the hulk [...]