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	<title>Mohit Verma Blog&#187; Social Media</title>
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	<link>http://www.mohitvermablog.com</link>
	<description>Social Media News&#124;Social Media Strategies&#124;Web Strategies&#124;Social Media Campaigns</description>
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		<title>Coming up with a Brilliant Idea : Coke&#8217;s &#8220;Happiness Machine&#8221;</title>
		<link>http://www.mohitvermablog.com/2010/08/coming-up-with-a-brilliant-idea-cokes-happiness-machine/</link>
		<comments>http://www.mohitvermablog.com/2010/08/coming-up-with-a-brilliant-idea-cokes-happiness-machine/#comments</comments>
		<pubDate>Tue, 10 Aug 2010 06:58:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Viral Video]]></category>
		<category><![CDATA[Coke]]></category>
		<category><![CDATA[Happiness Machine]]></category>

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Brilliant Idea: What Coke team has to say:-
A good story takes time to develop. Take the time to brainstorm your idea and let it develop into something people will relate to and want to share, Iannacchino said. 
Look at videos online to see what’s successful and what isn’t. Most often the most successful web videos [...]]]></description>
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		<title>MTV&#8217;s TJ (Twitter Jockey) Contest: Social Media Game Changer?</title>
		<link>http://www.mohitvermablog.com/2010/08/mtvs-tj-twitter-jockey-contest-social-media-game-changer-2/</link>
		<comments>http://www.mohitvermablog.com/2010/08/mtvs-tj-twitter-jockey-contest-social-media-game-changer-2/#comments</comments>
		<pubDate>Tue, 10 Aug 2010 06:34:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[Gabi Gregg]]></category>
		<category><![CDATA[MTV]]></category>
		<category><![CDATA[TJ]]></category>

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Every brand is realizing the power of Social media and the publicity opportunity that a brand can achieve by doing a social media reality show (UGC contest). MTV (Music Television; in-case you have forgotten the original name) decided to test social media and wanted to get someone who can be a liaison between the hulk [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Indian CEO Blogs</title>
		<link>http://www.mohitvermablog.com/2010/07/indian-ceo-blogs/</link>
		<comments>http://www.mohitvermablog.com/2010/07/indian-ceo-blogs/#comments</comments>
		<pubDate>Mon, 19 Jul 2010 06:08:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[CEO blog]]></category>
		<category><![CDATA[Indian CEO Blog]]></category>
		<category><![CDATA[list of CEO blogs]]></category>

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Internationally, there are many CEO’s, Executives, CMO’s who connect with TA by sharing their voice via their blogs. Some of the popular names that come to my mind are as follows:- 
Bill Marriott, Chairman (CEO of Marriott International)
Bill Gates Blog (Microsoft)
Jonathan Schwartz (Sun Microsystems)
Craig Newmark (Craig’s List)
Mark Cuban (Dallas Mavericks)
John Dragoon (Novell)
Ross Mayfield (Socialtext)
Kevin Lynch [...]]]></description>
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		<slash:comments>1</slash:comments>
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