Mohit Verma Blog

During my random searches in Internet today, I came across Prof. Arindam chaudhuri blog on how Barak Obama’s healthcare reforms is getting protested by the American citizens. And this made me recall Barrack Obama Election Campaign, one of  the best example which actually set very high benchmarks for politicians in particular and businesses in general [...]

Having discussed the case of Dave Matthews Band in the previous post, would like to now ponder on how best celebrities can engage their fans on social media. Second in the series, this post will talk about content, its authenticity, curation and creation of content, collaboration with fans and how to encourage them to advocate [...]