Crisis Type: 2 In my previous post I was looking at social media in terms of controlling over the crisis that was due to some external factor like in Ford or Nestel. Now I’ll try to concentrate my attention on how a business itself can cook a crisis by just ignoring the golden rule transparency [...]

Banking and Finance Industry is very competitive. Customers are becoming impatient and loyalty for brands is decreasing. Slowly brands are realizing that they can no longer appear monolithic, imposing and they need to find new ways to engage customers to retain and build relationships. Web in its new avatar (Social Media)  facilitate interactive information sharing, [...]

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  • About Mohit Verma

    Mohit Verma I’m a Sr. Manager with 2020 Social (a MSL Group company) and this is my personal blog. This Blog is all about random stuff, sports, Movies Music and social media (cant keep that out of my life). As a disclaimer – This is a personal blog and my employer 2020 Social or 2020 Media has nothing whatsoever to do with it.