Crisis Type: 1 & 3 Some time around September 2009 Honda saw a surge in its Crosstour Facebook page overflowing with negative comment regarding the looks of the newly launched Honda CUV. It was seems that the consumers were not very kicked abut the design of the car. As per some estimates (guesstimates) well over [...]
Nestle’ attack from Greenpeace members : Crisis Type: 3 & 4 Apparently the FMCG brand Nestle has been under attack from Greenpeace. The source of the environmental activist’s ire was over Nestle’s palm oil sourcing activities – activities that Greenpeace says palm hurts the habitats of endangered species, specifically Orangutans. A brand like Nestle which [...]
I’m a Sr. Manager with 2020 Social (a MSL Group company) and this is my personal blog. This Blog is all about random stuff, sports, Movies Music and social media (cant keep that out of my life).
As a disclaimer – This is a personal blog and my employer 2020 Social or 2020 Media has nothing whatsoever to do with it.